Ask a trusted mutual contact for a two-line referral that names the specific problem you solve and why it matters now.

During lectures, professors often pose questions to the class — only to be met with resounding silence. When no one raises their hand, some professors opt to move on. But others, hoping to increase ...

Cold calling usually isn’t a part of what real estate agents look forward to, but it still works if you do it right. Picking up the phone and having a direct conversation is one of the quickest ways ...

Like any other marketing strategy, cold calling isn’t perfect for every situation. But when executed properly, it can be a powerful way to scale your advisory business. “There’s something to be said ...

Adam Hayes, Ph.D., CFA, is a financial writer with 15+ years Wall Street experience as a derivatives trader. Besides his extensive derivative trading expertise, Adam is an expert in economics and ...

John Lee Dumas (JLD), founder and host of the Entrepreneur on Fire podcast and author of Common Path to Uncommon Success, has some great entrepreneurial lessons in his book that we can apply to cold ...

Confidence is the key to cold calling success, and that confidence comes from being uncomfortable. That’s the word from Katelynn Blackburn, founder of Diligence Agencies, where she provides financial ...