Live ops platform Balancy has just launched a new digital book called 'Best practices for in-game shops'. Written by Michael Khripin, the resource is said to offer a "proven" formula for effective ...
In 2012, a studio had a game with no publishers. So it tried something new. Now, many studios use the "live service model." Rather than costing money upfront, games are free with "in-game purchases." ...
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