Nasdaq

Hot Wheels Takes Iconic Orange Track to the Next Level With New Snap Feature, Its Most Significant Innovation in 50 Years

New Patented Hot Wheels Speed Snap Track System will start hitting retail shelves in June EL SEGUNDO, Calif.--(BUSINESS WIRE)-- Today, Mattel, Inc. (NASDAQ: MAT) announced that Hot Wheels®, the number ...
KTHV

Arkansans aim to break record for world's longest Hot Wheels track | Here's how you can help

BENTON, Ark. — On Thursday, the city of Benton will try to set the world record for the longest-ever “Hot Wheels” track. Matt Thibault, special events director with the city of Benton, spearheaded the ...
Morningstar

Hot Wheels® Taps World Champion Quarterback Russell Wilson & Son Win Wilson for New Speed Snap™ Track System Campaign Launch

Track Creator Showdown debuted on the Hot Wheels YouTube channel on Sept. 5, and new episodes will be released weekly on Fridays. Armed with the new Hot Wheels Speed Snap tracks and playsets, and a ...
Cult of Mac

Hot Wheels’ smartest, fastest toys are an Apple exclusive

Hot Wheels cars are smarter than ever with the launch of Mattel’s new Smart Track Kit, Race Portal, and “id” vehicles. And you can buy them all exclusively from the Apple Store starting today. The ...