Google adds cross-campaign testing with new Mix Experiments beta

Google’s Campaign Mix Experiments beta lets advertisers test multiple campaign types and budgets together to find what works ...
Android Police

AI is risky business, but Google has a new framework to keep things in check

Chandraveer, a seasoned mechanical design engineer turned tech reporter and reviewer, brings more than three years of rich experience in consumer tech journalism to the table, having contributed to ...
InfoWorld

Google adds open source framework for building agents to Vertex AI

Google is adding a new open source framework for building agents to its AI and machine learning platform Vertex AI, along with other updates to help deploy and maintain these agents. It unveiled the ...
TechCrunch

Google launches Firebase Genkit, a new open source framework for building AI-powered apps

At the Google I/O developer conference on Tuesday, Google announced an addition to its Firebase platform that aims to make it easier for developers to build AI-powered applications in ...
CIO

Google unveils Budget Tracker and BATS framework to rein in AI agent costs

Google’s AI research division, in collaboration with researchers from New York University and UC Santa Barbara, has launched a new tool and framework that they claim can rein in agent behavior by ...