Google Analytics launched Scenario Planner and Projections to help advertisers forecast performance, optimize budgets, and ...

Google Ads can now surface a recommendation to link your unlinked Google Analytics account to your Google Ads account. The neat part is that the linking of your Google Ads and analytics account can be ...

Google announced it has a new metadata field for its Search Analytics API (for Search Console's performance reports) that will tell you about incomplete data points you received through the API.

A new native Video Analytics tool is now live inside Google Ads, giving marketers a more granular look at how their video creatives perform—without needing to leave the platform. Advertisers will now ...

Google dominates search, so it makes sense that its own set of search and analytics tools would be among the most powerful available, even if they're all free to use. Whether you run a small personal ...

Proceed Innovative has been recognized by Achiever Magazine as one of the most promising Google Solution Providers to watch ...