Generic terms—those words that actually name a product or service—are ineligible for trademark protection under current United States trademark law. The United States Patent and Trademark Office ...

Many online businesses are known and referred to by a web address comprising a top-level domain (TLD) like ".com" and a second-level domain (SLD), which is the portion of the address immediately ...

Editor’s note: This post was originally published on March 16, 2020. U.S. Patent and Trademark Office v. Booking.com raises the question whether a business can create a registrable trademark by ...

Trademark disputes that make the news usually involve an upstart allegedly infringing on the rights of an established company. But in a case noted by The New York Times, a small company is seeking to ...

Even if a generic.com trademark owner sued a competitor whose domain name incorporated the generic term and were able to show consumer confusion, this exception could shield the competitor from ...

“One critical reason the Court put forward was consumers’ association of “Booking.com” with one source: Booking Holdings, Inc. Yet, under existing trademark law, no amount of consumer recognition can ...

One often sees stories about companies announcing new brands. Today, Waymo has announced it wants to change the generic term for what it’s doing, and presumably push others to use the same generic ...

Facebook is known for going after any company that uses the word "book" in its name, having already filed suit against TeachBook.com, FacebookOfSex.com, and most recently UK adult dating website ...

Microsoft fired back at Apple this week in the on-going dispute over the trademark of the coveted compound term, “App Store.” The dueling legal briefs shows the ...

Machine has its own logics (based on the search behavior) and you will see that you would cluster results differently than either of the tools listed below – this is why these tools do need a second ...