Failed promises are reshaping how Gen Z approaches financial decisions and their role in the economy. Call it ...

Nostalgia is the new cool. Gen Z has turned TikTok into a time machine, reviving late-’90s trends with fresh edits, ironic humor, and aesthetic remixes. What once defined 1998’s pop culture is now ...

According to members of Gen Z, celebrity skincare brands, short Ugg slippers, and Apple iPhones are currently status symbols ...

Generation Z distances itself from certain haircuts now seen as outdated. We review the styles young women no longer consider ...

This makes it pretty difficult to pinpoint the hallmarks of Gen Z fashion, as the generation struggles to establish its own identity while navigating various style dilemmas. In many ways, the reasons ...

If millennials forced brands to be “cool,” Generation Z has forced them to be “real.” Born roughly between the mid-1990s and early-2010s, Gen Z grew up plugged in … with smartphones, social media and ...

Let's face it: while it seems to have cooled down in the past year or so, there's a lot of smack talk online from Gen Z aimed toward millennials. Klaus Vedfelt / Getty Images So, I recently asked ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." In the interior design world, trends often come and go faster than you can say "open floor plan" or "red ...

The Next Generation of Car Collectors & Buying Trends. Gen Zers expressed significantly greater interest in classic car ...

Who doesn't love a peculiar trend? Each generation has its own unique quirks that might make others raise an eyebrow. Whether it's fashion, technology, or something downright bizarre, these trends ...

Well, not a war so much as a slow and worrisome sorting of men and women into different corners of Christianity. My generation is among the least churched adults in America, but zoomers who are in the ...

Explore how Gen Z's unique dating trends emphasize playful communication, reverse psychology, and emotional caution to foster ...