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Despite advances in technology and the continual creation of new communication platforms, developing prospects and generating leads remains the ever-present challenge crucial to success of most ...

Gone are the days where seven touchpoints with a potential customer would be enough to convert them. Now, you need between 20 and 500. Someone has to feel familiar with your work, your vibe, even your ...

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MediaAlpha, Inc. (NYSE: MAX), the leading customer acquisition solutions provider for the insurance industry, today announced a new browse-and-buy option within MediaAlpha for Agents, its proprietary ...

Free access to essential medicines increases patient adherence to taking medication by 35 per cent and reduces total health spending by an average of over $1,000 per patient per year, according to a ...