Did you know you can customize Google to filter out garbage? Take these steps for better search results, including adding Lifehacker as a preferred source for tech news. It seems like common sense ...

Research shows we tend to forget most of what we learn or experience within 24 hours of encountering it. In fact, almost 50% of the knowledge we take in vaporizes within the first 20 minutes of ...

Forgetting is an evolutionary advantage: if the brain retained every memory and held onto every bit of information it takes in, it would be impossible for individuals to act. We need for our brains to ...

It is something we all experience. We learn something, but then forget it as soon as we turn away. In the late 19th century, ...

Every year, billions are spent in sales training. Yet all the data shows over 80% of what is taught is forgotten within 90 days. As a result, what really is happening is that every year we are ...

Recently, a colleague and I were lamenting the process of growing older and the inevitable increasing difficulty of remembering things we want to remember. That becomes particularly annoying when you ...

Forgetting things is a blessing, believe it or not. For proof, imagine a world where every detail you ever came across was etched indelibly in your mind. Every conversation you regret, every rejection ...

Did you know that within one hour, a person forgets nearly half of what they learn? And that within 24 hours, almost two-thirds of previously learned information is forgotten? Hermann Ebbinghaus was ...

A dynamic and engaging teacher stands before a class and delivers a vibrant lesson her well-intentioned students are eager to learn. Even in this best-case scenario, approximately half of what that ...

One of my mentors in the advertising game, Tom Brigham of Brigham/Scully in Los Angeles, showed me a basic piece of advertising research: The Ebbinghaus Curve of Forgetting. You know how you reach for ...