In pursuit of ad revenue, Dow Jones bets on direct relationships, first‑party audiences, and using data to enrich ad campaigns.
Ford (NYSE:F) launched its first new global ad campaign in 15 years to address shifting consumer preferences and to distinguish the 122-year old car company from the “sameness” within the rest of the ...
The US Food and Drug Administration (FDA) has written to the maker of the glucagon-like peptide-1 (GLP-1) receptor agonist weight loss drug Wegovy (semaglutide), saying that its first direct to ...
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