Your website loads in 3 seconds. A competitor's loads in 1 second. That gap costs you visitors, sales, and search rankings. Loading time stopped being a nice-to-have metric years ago. It became the ...

Craigslist, Wikipedia, and Zillow are the fastest-loading U.S. websites on the internet, according to a study released Monday by web design company DigitalSilk. The study rated popular websites based ...

Visitors won’t stick around if your site is slow. Speed things up with simple fixes like removing unused themes and plugins, installing a CDN or switching web hosts. Dianna Gunn built her first ...