It’s time to rethink how we manage Facebook advertising campaigns, and Facebook has a new framework to do it with: Structure for Scale. Structure for Scale is designed to optimize campaign setup and ...

The right structure for your Facebook ad campaign lets you develop your strategies and improve your campaigns at every stage, ensuring you achieve the best return on ad spend (ROAS). Consider it your ...

The latest round of scrutiny and outrage over Facebook’s FB business practices has lots of fingers pointing in Mark Zuckerberg’s direction. But one important voice has long been muffled at the company ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Facebook‘s corporate structure is getting a facelift with five new ...

Another Facebook shareholder has called on the company to overhaul its governance after the Cambridge Analytica data scandal. The California State Teachers' Retirement System said Facebook's ...

Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. Facebook has shown a “blatant disregard for shareholders” one investor is claiming, as it lobbies for the ...

Hoping to stop the spread of hoaxes and false stories on its platform, Facebook is making changes to its “Trending Topics” feature, surfacing only those stories that have been covered by what it deems ...

NEW YORKNEW YORK — Facebook has created a dual-class stock structure designed to give founder Mark Zuckerberg and other existing shareholders control over the company. The social network said Tuesday ...

For all the huffing and puffing and blown around houses associated with Facebook’s ugly IPO, there’s a looming problem associated with the company that’s getting lost. That's a pity, because over the ...

Facebook is shaking up its org structure. The company will now be comprised of three key areas: New platforms and infrastructure, Central product services, and Family of apps. Facebook is also ...