In 7 useful Excel formulas and functions for PPC, I shared tips to quickly identify high-impact PPC optimizations that will move the needle for your brand or client. I am a firm believer in an ...

When creating formulas and equations on Microsoft Excel, users have the option of inserting multiple functions and conditions into a formula to attain a desired result. This action is often referred ...

The VLOOKUP function in Microsoft Excel literally means vertical lookup. It’s a search function for querying values in the cell of a column. This function searches for the data relative to the entries ...

A little from column A, a little from column B: XLOOKUP is the new, easier way to retrieve information across Excel spreadsheets. If you’re working on your accounts and you need to convert all your ...

Keyword research is the compass that guides SEO strategies. Excel has been an indispensable tool for marketers, aiding in organizing, analyzing, and presenting keyword data. Enter artificial ...

Navigating the labyrinth of Excel formulas can often feel like deciphering a foreign language, especially when you’re trying to pull specific data from massive spreadsheets. If you’ve ever found ...

Want to get more out of Excel? At Microsoft’s inaugural Data Insights Summit last month, several experts offered a slew of suggestions for getting the most out of Excel 2016. Here are 10 of the best. ...