Monique Danao is a highly experienced journalist, editor, and copywriter with an extensive background in B2B SaaS technology. Her work has been published in Forbes Advisor, Decential, Canva, 99Designs ...

Email marketing technology has expanded significantly over the past few years. Between enhanced marketing automation and segmentation functionalities, there are plenty of ways to ramp up email ...

Businesses have many platforms at their disposal to send messages to the masses, but email marketing remains one of the most crucial. Emails are a reliable, affordable and efficient way to reach ...

As a small business owner, you must consider how customers perceive your brand constantly. One way you might damage their perception accidentally and harm your reputation is by foisting an annoying ...

Email marketing is a marketing must-have for businesses that are looking to grow their owned audiences and improve their marketing ROI. However, successful email marketing requires the right software ...

Building and sustaining deep customer loyalty is a big task that very often comes down to the little things. Too many brands skip over those seemingly small details — and if you get them right, it’s a ...

E-commerce website visitors are highly promising leads who are likely interested in your products. However, they may leave your site before engaging further with your brand or purchasing anything. Pop ...