This year has been a breakout one for podcasting. According to Edison Research’s Infinite Dial report, more than half of Americans have now listened to a podcast, and an estimated 32% listen monthly ...
Podcasting can add a new dimension to your brand and content marketing strategy. There are many ways you can approach this, utilizing different mediums, channels, and distribution methods to ...
A visualization of our GeekWire Summit podcast discussion by Guillaume Wiatr of Metahelm. More than half of the U.S. population over age 12 has now listened to a podcast, according to Edison Research.
A frothy adaptation market is just one sign of the rapid evolution of the industry. But some worry that big money will stifle the D.I.Y. spirit that has driven much of its success. By Ben Sisario In ...
Serial is an example of recent, complex, in-depth storytelling in podcasting, and with its popularity boom, it’s rapidly pushing this media format into the mainstream. It’s doing so not only with ...
Amid layoffs and a looming recession, folks are concerned about the audio industry. iHeart’s podcast head Conal Byrne is not worried. Here’s why. Amid layoffs and a looming recession, folks are ...
The year that’s coming to an end was a pivotal one in the development of podcasting as an industry. The major business models, players, and axes of power are coming into focus as the industry matures.
This is a monumental moment for the Times, for sure, but also for the much-hyped and growing podcasting industry. Podcasting has become a critical bet for many media companies that hope a cheaper ...
Some are calling it the second golden age of audio. Podcasting, once viewed as a niche industry that catered to public radio fans, got a major boost this month when Swedish streaming giant Spotify ...