Television. Movies. Movies on television. Movies as television. Their association goes back to the early years of commercial TV, when talking pictures were but two decades old, and though the terms of ...
In advertising, nothing is more prestigious than a TV commercial. After more than 80 years and an internet revolution, it’s still considered the holy grail. It’s the 30- to 60-second commercial that ...
Amanda Lotz receives funding from Australian Research Council. This is the third piece in a series on the Future of Australian media. You can read the first piece in the series here and the second ...
In this opinion piece, Harry Packshaw, Head of AV at Havas Media Network, examines whether Prime Video's ad launch is leading to a new era for commercial TV. Are we seeing the beginning of the end for ...
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