Donald Norman is rightly famous for his work on the psychology of design that encourages the development of products that are human-centered. Less well-known is his valuable work on emotional design ...

This post by Flin Nortier was originally published on the blog of design agency Soda Studio. As an interaction designer, how often have you run into projects where you’re asked to ensure a great ‘user ...

Imagine you're using a fitness app to start a new running routine. As you open the app, you're greeted with an encouraging personalized message: "Welcome back, Shreya! Ready to crush your goals today?

This approach of human-centric lighting aims to create scenes that promote relaxation, concentration, activation, and socialization. This strategy recognizes that circadian rhythms respond primarily ...

Taking a masterclass on emotional design at The Makers Summit 2021, Sruthi Sivakumar, design head at Bounce implored stressed the importance to make products that create an impact with users Quoting ...