Once you understand what email tracking pixels do, you'll want to block them—just like me. These silent trackers report your online activities to the sender, letting them know exactly when and how you ...

Every time you open an email, someone may be watching, because hidden within it could lie a tracking pixel—one of the most potent marketing tools today. When you open an email, it quietly pings the ...

We're conditioned to think our email address is harmless. Most of us think it's just an ID, a way to get receipts and shipping updates, but that's not it. Your email is the skeleton key to your online ...

Did you know that your boss might be tracking when you open and read her emails? Or that anyone who operates a mailing list can see when you open their emails, thanks to read receipts? But did you ...

Siding with The Gap, a federal judge has tossed a privacy lawsuit over allegations that the clothing retailer contracted with a third party to collect data about customers' interactions with marketing ...

Although the California Invasion of Privacy Act (“CIPA”) lawsuit train shows no signs of slowing down, a California federal judge recently derailed a CIPA email ...

Email senders can quantify the emotional tone of their customer and team communications with a new offering from SaaS provider EmailAnalytics. The goal is to give businesses a “new metric that ...

At least four courts have now held that retailers using email for marketing are not considered “communication service providers” and therefore are not subject to TUCSRA.[1] At least five courts have ...

Scammers use fake email invitations to steal personal information ...