If You Use Gmail, You're Going To Want To Turn Off This 1 Automatic Setting ASAP

Plus: a quick guide to the two-step process for opting out.
MediaPost

Opt-In Courtship: Getting Consumers To Sign Up For Email And Text

Consumers may be getting jaded. While 71% report an increase in marketing emails and 63% in text messages, their attention spans are not exactly surging, judging by “The Art of The Opt-In,” a new ...
New Haven Register

4 Marketing Strategies That Can Increase the Effectiveness of Your Email Opt-in Forms

The following excerpt is from Susan Gunelius’ book Ultimate Guide to Email Marketing for Business. Buy it now from Amazon | Barnes & Noble | iTunes | IndieBound Creating and displaying opt-in forms ...
Newsweek

Gmail Users Warned To Opt Out Of New Feature—What We Know

See more of our trusted coverage when you search. Prefer Newsweek on Google to see more of our trusted coverage when you search. Gmail users have been warned they should opt out of a new feature on ...