If you’ve been in business for any length of time, you know you need an email list. Email marketing allows you to develop a relationship with your customers and bring in more sales for your company.

Good email list management—the practice of organizing and culling your subscriber records—is fundamental to achieving strong and sustained results with your campaigns. List management encompasses a ...

Companies seeing a high email ROI must carefully craft and maintain send lists to avoid going to spam folders. Factors affecting spam placement include too many bounces, spam complaints and poor ...

If you're feeling overwhelmed at the end of your day and think you haven't accomplished anything, there are three main culprits that could be to blame: lack of focus, too many meetings, and poor email ...

If you plan to invest more in email marketing this year, you're on the right track. Email remains one of the most effective ...

An email list is a convenient way to reach customers who prefer more personal contact with companies, but marketers should be wary of the decline in quality of their list as time goes on. Changing ...

B2BWorks, the business-to-business digital marketing and media services provider, today announced the addition of permission-based email list management services to its suite of B2B digital marketing ...

LISTSERV email list management for owned channels organizations, communicators, collaborators + experts. Trusted by thousands of organizations for four decades. LISTSERV provides an enterprise owned ...