Discover how economic instability reshapes consumer behavior through Maslow's hierarchy. Learn what changes when financial ...
The following excerpt is from Jason Haber’s new book The Business of Good. Buy it now from Amazon | Barnes & Noble | iTunes | IndieBound In The Business of Good, serial and social entrepreneur Jason ...
Cross the invisible line into the base of the economic pyramid in emerging markets and you enter a world of pitfalls. If a company embarks on an initiative that focuses solely on commercial gain, ...
Rangan, V. Kasturi. "Strategies for the Bottom of the Economic Pyramid: India as a Source of Innovation." Reflections (Society for Organizational Learning) 3, no. 4 (Summer 2002): 15–16.
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