In the late 1990s, I built my first e-commerce site with a do-it-yourself tool, and it worked. The sales started coming in. What I did not realize at the time was that the site lacked several elements ...

The relevance of studying the prospects for the humanization of e-commerce is due to the fact that in the AI economy, the role of this new sphere is very large, and it has particularly grown in recent ...

This study evaluates the consumers’ views on various security measures in e-commerce platforms and determines their impact on the trusting beliefs of consumers, which may further lead to an intention ...