LinkedIn is launching a new solution for monitoring campaign performance without third-party cookies. Dynamic UTMs, which will be available to all users globally by the end of March, simplify adding ...

When Google introduced its goo.gl URL shortener in 2009, it came at a time when the web wasn't littered with similar services. Since then, many companies have emerged to offer similar functionality.

Google’s recent blog post recommending that webmasters avoid rewriting dynamic URLs caused a minor furor in the search marketing industry. Reactions ranged from nervous fears that sites with rewritten ...

Ryan Boudreaux discusses the importance of providing user-friendly URLs and offers tips about ways to handle web re-addressing for both static and dynamic URLs. How many times have you tried to ...