The recent controversy over Wendy's pricing strategies is a perfect example of how online word-of-mouth can distort marketing communications and create confusion for consumers. Wendy's new president ...
Imagine refreshing an online shopping cart only to see the price of your favorite jacket jump $20 in minutes. This is the reality of dynamic pricing in today’s AI-driven markets. As a digital product ...
Across industries, pricing strategies are quietly shifting. What was once a predictable rhythm of annual increases is now giving way to continuous, incremental adjustments—and, in some cases, fully ...
Artificial intelligence (AI) is transforming how companies set prices—but experts warn algorithm-driven personalized pricing risks alienating consumers and inviting regulatory backlash. Subscribe to ...
When word got around that the burger chain Wendy’s would start surging prices in 2025, the backlash was swift. What followed was a swarm of media coverage, outraged customers, late-night TV jokes and ...
We like to think that we live in a capitalistic economy, but more truthfully we live in a highly regulated capitalistic economy. This is a pretty good thing because a society where Adam Smith’s views ...
Have you ever saved or left something in your online shopping cart and, days or weeks later, received a notification that the price of that item has changed? This is an example of dynamic pricing.
What’s the difference between dynamic pricing and surge pricing, and why were people mad at Wendy’s?
This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. NEW YORK (AP) — Consumers will pay more for ...
This article was first published on NerdWallet.com. When word got around that the burger chain Wendy’s would start surging prices in 2025, the backlash was swift. What followed was a swarm of media ...
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