From Wendy's to Walmart, big companies are testing new pricing strategies they say will give you discounts. But that might not be the full story.

In the ever-evolving landscape of business strategies, dynamic pricing has emerged as a contentious yet fascinating approach. Traditionally associated with airlines, hotels and ridesharing, this ...

As the technology continues to evolve, the key differentiator will be how companies use these tools to create value for both themselves and their customers. The Fast Company Executive Board is a ...

Burc Tanir is the CEO of Prisync, the pricing optimization software company helping e-commerce businesses apply smart data-driven pricing. With dynamic pricing algorithms, companies can stay ...

When we think of dynamic pricing, we usually think of airlines, Uber or Amazon quickly changing their prices. But now, dynamic pricing is coming to supermarkets. More and more, the things we buy are ...

The award charts for booking Virgin Atlantic-operated flights are going away Oct. 30. Many or all of the products on this page are from partners who compensate us when you click to or take an action ...

Editor’s Note: A version of this story appeared in CNN Business’ Nightcap newsletter. To get it in your inbox, sign up for free, here. New York CNN — Your Uber costs more at 5 pm on a Tuesday than it ...

If you feel like you’re being nickel-and-dimed everywhere you shop – you probably are. Instacart has been using a shady AI algorithm that charges different prices to different customers on the same ...

AI dynamic pricing is another AI use case that sounds great in theory. But it offers the opportunity to be implemented so poorly that it could severely damage the long term reputation – and economic ...

The results from my recent survey are in and in this series of articles we’ll be talking about some of the findings. We had a total of 118 respondents who shared their definitions of dynamic pricing, ...

Imagine if the price of a tub of yogurt, gallon of milk or loaf of bread dropped a little each week as the expiration date neared. Wasteless, an Israeli-based startup, is making it happen with their ...

The California Public Utilities Commission (CPUC) has ordered the state’s three major electric utilities to develop and offer to all customer classes demand flexibility rates in which prices change at ...