Have you ever done a super-specific search for an obscure item on Google and been shocked to see an ad that is offering—to a tee—exactly what you are looking for? If so, there’s a good chance that the ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. The growth in live sports streaming underscores the importance of dynamic ad insertion (DAI) to ...

Podcast ad revenue in the US cracked $1 billion for the first time last year, due in large part to the rise of dynamic ad insertion (DAI). At $1.4 billion – up 72% from roughly $840 million in 2020 – ...

Podcast ad revenue in the US cracked $1 billion for the first time last year, due in large part to the rise of dynamic ad insertion (DAI). At $1.4 billion – up 72% from roughly $840 million in 2020 – ...

VICTORIA, British Columbia--(BUSINESS WIRE)--Vecima Networks Inc. (TSX: VCM) today announced its successful completion of initial linear parity ad insertion for Hotwire Communications, a premier ...

STAINES-UPON-THAMES, U.K.—Yospace will feature its ability to scale its dynamic ad insertion solution for major global events at IBC 2024, Sept. 13-16, at the RAI Amsterdam Convention Center. The ...

In another boost for addressability, Roku has launched a beta pilot for dynamic linear TV ad insertion (DLA). The move follows the company’s March 2021 acquisition of Nielsen’s Advanced Video ...

VICTORIA, British Columbia & NEW YORK--(BUSINESS WIRE)--Vecima Networks Inc. (TSX: VCM) and Cadent, the largest independent platform for advanced TV advertising, today announced the integration of ...

Broadpeak, a provider of content delivery network (CDN) and video streaming solutions, has announced a partnership with Media Prima Berhad, the Malaysian media company, harnessing Broadpeak’s ...

SANTA MONICA, Calif., June 13, 2022 (GLOBE NEWSWIRE) -- GumGum, a contextual-first global digital advertising platform, today announced it has earned additional patents on ad-insertion technology for ...

Fox Corporation, thanks to a newly expanded partnership with ad insertion firm FreeWheel, is expanding its dynamic ad insertion capabilities and rolling out new co-developed targeting technology.