Digital marketing changes swiftly for retailers, almost as rapidly as consumers’ attention spans. Grabbing the attention of customers is tougher than ever, but with ever-changing and improving tools ...

NEW YORK , Sept. 13, 2023 /PRNewswire/ -- Dynamic Content Authoring for Salesforce Marketing Cloud (SFMC) and Adobe Marketo Engage can now be performed in Stensul, the collaborative email and landing ...

Persado, a provider of content optimization and personalization solutions for marketing, today released Dynamic Email, which manages campaign setup, content library creation, and launch. Persado ...

Two email tech firms are partnering to help brands send emails more efficiently. Stensul, an email creation platform, has formed an enhanced integration with Movable Ink, building on their existing ...

“As email delivery scales, so do the complexities of monitoring, diagnosing, and deploying change,” said Anders Långsved, CEO at Halon. “Halon Engage 15 helps teams move faster, with even more ...

Marketers are reaching into their pockets—some, anyway: 47% expect to spend more this year, although 45% say their budgets will remain flat, according to The State of Marketing, a new global study ...