Marketing professionals often focus on the "Four Ps" of selling, referring to product, price, promotion and place. The importance of place, or where you sell, makes choosing and managing your ...

Channels of distributions are included in the analysis of place within the "4-P" business marketing mix. The channels of distribution describe how products are delivered to target customers.

For any business, the ultimate goal is to increase sales and turn a profit but not all companies take the right approach. Instead, some businesses focus on getting more customers into their stores ...