You know meat is bad for the environment. Yet, you eat it despite calling yourself an animal lover. You rest all your belief on a leader despite all the facts telling otherwise. You are trying to lose ...

People can reject misinformation if they experience cognitive dissonance and need to choose between what they believe and ...

Cognitive dissonance is all around us. Cognitive dissonance is the psychological theory that describes the discomfort that results from holding two or more opposing beliefs, or the conflict between an ...