At a time when consumers are bombarded with digital communications, the humble direct mail campaign can be a powerful way to stand out and make meaningful connections with your business's target ...
At the recent PRINTING United Expo in Orlando, there was no shortage of educational sessions that focused on direct mail. It is still an incredibly effective tool for brands of every shape and size — ...
Enfocus, the leader in affordable, flexible automation tools for the printing industry, has partnered with AccuZIP, a recognized leader in data quality solutions, to develop a powerful new integration ...
Opinions expressed by Entrepreneur contributors are their own. Automation has made many aspects of our lives easier, both professionally and personally. If you’ve ever used dictation to send a text or ...
SAN FRANCISCO--(BUSINESS WIRE)--Lob, a fast-growing direct mail automation start-up, has announced a significant milestone of $100 million in revenue, with 40% year-over-year revenue growth and a ...
In today's digital age, it's easy to feel disconnected from the world around us. With our inboxes overflowing and social media feeds bursting with content, it's refreshing to receive something ...
I see marketing budgets increasingly put under a microscope. Every dollar is being scrutinized, and inefficiencies are harder to justify than ever. But despite this increased focus on performance, ...
Direct mail is a powerful but underutilized tool that you should consider adding to your marketing strategy. It’s seeing remarkable results because customers’ mailboxes aren’t crowded, physical mail ...
In an era where digital channels are overcrowded and consumer attention spans are stretched thin, US Data Corporation is throwing a spotlight on the enduring effectiveness and dynamic nature of direct ...
In November 2011 The Department for Environment, Food and Rural Affairs (DEFRA) and the Direct Marketing Association (DMA) took steps to address a number of issues in relation to direct mail.
If you're a small business owner pouring all your marketing budget into Facebook ads and Instagram posts, you're not alone. Digital marketing has become the default choice for nearly every business.