The line between the buy side and sell side of digital advertising is getting blurrier by the day. Now PubMatic is crossing the aisle. Activate allows brands and agencies to buy CTV and online video ...

The Emmy winner and entrepreneur talks about the yearlong process of perfecting the taste of her new line of Vital Proteins bars, collaborating with the 'La La Land' team and eyeing the director's ...

Created by Saatchi & Saatchi, ‘We’re On It’ features Tessa Thompson in her role as King Valkyrie, who is in London attending a press conference. After hearing some commotion in the distance, she leaps ...

Consumer choice coupled with cookie deprecation has reduced addressability to 30%. By Q4 of next year, Google will start phasing out third-party cookies in Chrome. With legacy ad tech and ID solutions ...

As an independent ad tech advisor, Ivan provides professional advice to the CEO and C-level management of the company SmartyAds Inc. In 2023, the ad tech landscape is going through the phase of active ...

Yes another warning on better advertising -- yet another smart argument missing the point. Today we have respected voices in the ad industry warning that the Coalition For Better Ads is only looking ...