And you don’t know if you’ll upset them by calling or if they’ll shut down the conversation before you get a chance to explain. To help you figure out what to say to prospects, we’ve gathered 17 ...

The No. 1 thing sales people need in order to sell effectively is someone to sell to. Cold calling used to be a great way to get prospects and set up appointments, but with the vast amount of ...

You have probably come across pundits questioning the viability of cold calling in the digital era. Technological advances have indeed changed how businesses interact with consumers making cold ...

This is part of a package on cold calling. Read the next post: Why Your Cold Calls Aren’t Working. While there are other (and usually more effective) ways to generate sales leads, many companies still ...

One of the best tools you have as a sales rep is cold-calling. It gives you a direct way to learn what matters to prospects, the challenges they deal with, and what they need to make a purchase.