While we’ve become increasingly reliant on metrics for design decisions, there is something more powerful in human creativity: the art of mental stargazing and the hidden currents of our intuition.

In today's fast-paced digital world, where development cycles move faster and consumer expectations are higher than ever, design thinking has become the foundation of human-centered problem-solving.

An approach that promised to democratize design may have done the opposite. When Kyle Cornforth first walked into IDEO’s San Francisco offices in 2011, she felt she had entered a whole new world. At ...

On the first day of a required class for freshman design majors at Carnegie Mellon, my professor stood in front of a lecture hall of earnest, nervous undergraduates and asked, “Who here thinks that ...

And how harnessing the power of design shaped the company’s global strategy. As the former CEO of PepsiCo, Indra Nooyi played an important role in shaping the company’s global strategy. She shifted ...

Design thinking is critical for developing data-driven business tools that surpass end-user expectations. Here's how to apply the five stages of design thinking in your data science projects. What is ...

Intelligence and intuition are very different ways of knowing. We might think of them in opposing ways. Most people tend to default into operating from one or the other. Generally, men tend to value ...

Enter design thinking—an approach that goes beyond mere products to delve deeply into customer experience, transforming everyday banking into an intuitive, engaging, and satisfying journey. How can ...

Supply chain leaders increasingly rely on data science to navigate disruptions, optimize operations and drive decisions. Yet data, like crude oil, holds no value unless refined into usable insights.