Dell’s XPS revival is a welcome reprieve from the “AI PC” fad

It was obvious we needed to change,” Jeff Clarke, vice chairman and COO at Dell Technologies, said at a press event in New ...
DIGITIMES

Dell reset PC strategy: XPS revival with AI-ready, ultra-thin laptops

After a one-year hiatus, Dell announced the return of its high-end XPS notebook lineup at CES 2026, unveiling the ...
TechNewsWorld

Dell’s Strategic Reset and Intentional Return to the XPS Brand

Dell is refocusing its PC portfolio by restoring XPS as a premium anchor, sharpening Alienware’s role, and reinforcing UltraSharp’s professional credibility to make premium easier to understand and ...

Backwards step: Dell is bringing back the XPS notebook brand

Dell is revising its notebook naming scheme, which was changed just a year ago, and is bringing back the XPS brand name.

CES 2026: Dell teases new ultra-slim and entry-level Alienware gaming laptops

Dell's modern Alienware gaming laptops are powerful and cool-looking machines, but they have a reputation of being hefty and ...
Liliputing

Dell introduces new PC branding: Meet the Dell, Dell Pro, and Dell Pro Max laptops

All of Dell’s new consumer PCs will be simply branded as Dell computers moving forward. You won’t have to navigate the confusing mess of Dell Inspiron, Inspiron Plus or XPS systems or worry about ...