Fortinet, Snowflake, IBM, Lenovo, Red Hat and NetApp were among the vendors to see major channel chief moves in 2025.

It's a new dawn for Dell channel partners, according channel chief Cheryl Cook. On Monday Dell kicked off an ambitious new channel program that incents Dell Direct reps to push 200,000 direct accounts ...

Dell has outlined the focus areas for its partner programme this year, with the vendor looking to encourage greater collaboration with its channel. There has been a flurry of partner programme ...