The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Kelsey Morgan The biggest ...
Kasi Rajeev Oduri is a senior AI and data science leader in ad tech and a member of the IAB shaping advertising standards. In today's AI-driven digital world, the marketing ecosystem has become ...
The Business & Financial Times on MSN
Measurement precedes prediction (I): Why data is not enough: Measurement as strategic infrastructure
By Abubakari YAKUBU (PhD)Although most modern organisations possess extensive data, a subtler challenge persists: a lack of ...
SAN FRANCISCO--(BUSINESS WIRE)--Monte Carlo, the data and AI observability company, today announced a series of product enhancements and new capabilities at its annual IMPACT Data Observability Summit ...
In an era where data is a strategic asset, organizations often falter not because they lack data—but because their architecture doesn’t scale with their needs. Leaders must design data ecosystems that ...
Understanding offline actions is particularly attractive to certain sectors, for instance QSR (fast food) brands, retail ...
IPG-owned data broker Acxiom and The Trade Desk announced an expansion of their long-term measurement partnership on Tuesday with True Intelligence, which helps marketers connect their digital and CTV ...
Join the event trusted by enterprise leaders for nearly two decades. VB Transform brings together the people building real enterprise AI strategy. Learn more For anyone in AI, it’s no big news that ...
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