On 11 July 2022, the Voivodeship Administrative Court in Warsaw (the "WSA") overturned the decision of the President of the Personal Data Protection Office (the "President of the PDPO"), concluding ...

Between cookie deprecation, browser changes that limit attribution, new data laws and the potential loss of addressable open exchange inventory, it’s clear that data and identity are the most ...

How many of us actually manage cookies while browsing the web, and what does that mean for our privacy online?

Loyalty programs make that possible. They empower loyalty marketers to build meaningful relationships, gather rich insights ...

Google’s decision to cancel cookie deprecation may just be the move that eliminates third-party cookies for good. Exact details are still unclear, but Google said it will offer Chrome users the chance ...

The “demise” of cookies means brands no longer have individual consumers’ data at their fingertips and they need new ways to collect and sort this valuable information. The Fast Company Executive ...

A California federal court recently ruled that disclosure of certain data collected through website cookies that may qualify as health information could trigger a ...

WAUSAU, Wis. (WSAW) - You’ve probably seen it before, you open a website and are asked if you want to accept or reject all cookies and you click on a button simply to make the pop-up go away, but do ...

In 1992, Netscape made history by inventing the cookie, enabling websites to remember user information and preferences. This simple invention sparked the digital advertising revolution, and cookies ...

How to prepare a great CX foundation by getting all your data in order and adding privacy-centric, cookieless third-party data sources. Customer data, in particular first-party data collected and ...

Traditionally the domain of B2B marketing, real-time intent data is poised to breathe new life into B2C marketing approaches. The Fast Company Executive Board is a private, fee-based network of ...