Although the terms “customer loyalty” and “customer retention” are often used interchangeably, they actually refer to two different things. Although the terms “customer loyalty” and “customer ...

To improve retention rates, it is important to go beyond initial standard customer service by proactively building strong relationships. Here are five tips to get started. Customer service is defined ...

Studies show that increasing customer retention rates by a mere 5% boosts profits by up to 95%, which highlights the importance of prioritizing customer service and delivering an exceptional, ...

Recruiting new customers costs seven to nine times as much as it does to keep current customers from leaving. Besides the obvious foregone revenue, dissatisfied customers are not going to recommend ...

Don’t leave your CX up to chance. Ensure you’re delivering excellent experiences by crafting a goal-oriented customer experience strategy. Customer experience is critical to business success.

In marketing, attracting new customers is only one half of the equation; businesses must also focus on how to keep those customers once they earn them. Sending customer retention emails is one way to ...

Customer retention is more valuable than you think. Elevate your customer retention practices to grow your revenue and profits with this guide. As you build your ecommerce brand, your initial focus ...

A 2018 survey by Gladly found that 68 percent of customers say they’re willing to pay more for products and services from brands known for providing good customer service. Providing outstanding ...

Customer retention is a big deal because, as everyone and their mother knows at this point, retaining a customer is much cheaper than acquiring a new one. And yet, there are going to come points when ...

Forbes contributors publish independent expert analyses and insights. I share tips about launching, validating and growing startups. User retention is mathematically one of the most important aspects ...

The holiday season is a great time to drive big revenue numbers from your existing customer base, but it’s also an incredibly powerful time to introduce new customers to your brand. In fact, up to 46% ...

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