This story was originally published on Banking Dive. To receive daily news and insights, subscribe to our free daily Banking Dive newsletter. A customer referral program Ally Bank launched last year ...

It used to be that every once in a while, I’d get an email from one of the vendors I use–a credit card, a SaaS app, a subscription service–letting me know that, for a limited time, I could score some ...

Research shows that CEOs from high-growth companies rank customer referrals as a top strategy for marketing and sales. Here’s how to build a referral program based on talent, training and technology.

A steady stream of customer referrals can transform a struggling business into a profitable one. Crafting an effective customer referral program takes time, but the return on investment can be ...

Tesla bulls love to proclaim that the company does not pay (and never has paid) for advertising, implying that Tesla is not "demand-constrained". This claim is demonstrably false. Tesla CEO Elon Musk ...

First, sit down and clearly outline your goals for your referral program. What does success look like for you? Do you want a clear change in sales after a year, two years or five years? Will you ...

Opinions expressed by Entrepreneur contributors are their own. According to scholars’ research, customers possess tangible and intangible assets such as apprehensive networks, persuasion tactics, ...

Tesla ended its customer-referral program in early February, citing significant costs associated with the offer. Less than two months later, the automaker is announcing a new referral program, and ...

HOUSTON--(BUSINESS WIRE)--Refer a friend and rake in the rewards. When current Reliant customers refer friends and family to Reliant through the Customer Referral Program, both sides receive a $50 ...

Tesla killed off its customer referral program way back on February 1, 2019 because the popular program was getting too costly to maintain. But now, less than two months later, Tesla is bringing it ...