Facebook’s self-serve advertising has been a phenomenal hit with small businesses: The company recently announced that it has more than 2 million active advertisers, the vast majority of them small ...
Back in January, Chevrolet launched its “New Year, New Roads” campaign, which swerved away from traditional car ad territory to instead endeavor to help people make and keep their New Year’s ...
Baked founder Matt Lewis never thought about hiring an ad agency to help boost holiday sales at his three bakeries in New York City, but he did want to run some kind of campaign this year to get ...
A lot of people just don’t know we’re here,” said Emma Gardner, a volunteer at the ReMake Creative ReUse Shop at 72 Merchants ...
Reddit established its first in-house creative agency as it looks to quickly scale its ad business and attract a wider swath of brand marketers, according to an announcement . KarmaLab is a ...
SINGAPORE - As head of APAC for Facebook Creative Shop, Fergus O’Hare is pretty vocal about the team’s mission to reinvent advertising and one day, hopes to put himself out of a job. “I’m genuinely ...
The merger of two WPP agencies, GroupM media shop mSix and creative agency network The&Partnership, creates an unusual business with an unusual name. Speaking to The Drum after a company-wide town ...
Canva unveiled its Creative Operating System on Thursday. It includes a video editing tool, an email generator, and more. The company also launched a new Business subscription tier. Canva wants to be ...
In a world of digital ads and online shopping, securing customer attention in-store is harder than ever. Consumer focus has declined rapidly in the face of technology, with the average attention span ...
Independent creative and production agency Uncanny has officially debuted in Asia, led by two former MediaMonks senior executives. The shop (based in Singapore) is led by Chin Han Yu, the former ...