For the new entrepreneur, marketing can be perplexing. Which digital strategy is best? Which offline ideas still work? How can you grow your business without risking a lot of money? While there’s a ...

Have you ever needed to email a group of people but dreaded typing each address into the 'To:' field? You're not alone. Manually entering dozens or even hundreds of email addresses can be a hassle.

To create email groups in Gmail, go to Google Contacts, create a new label, and add contacts to it. When composing an email, type the label name in the “To” field to send the email to the entire group ...

Advanced and mid-market companies are looking for more effective methods to personalize their marketing efforts and cater to a diverse customer base. In pursuit of this goal, email marketing can be a ...

With billions of emails sent every day, the vast majority of the world having an email address, and people checking their inboxes up to 20 times in one 8-hour working period, email is one of the most ...

Forbes contributors publish independent expert analyses and insights. I write about the franchising, restaurant and food services industry. With all the talk of text message marketing, it is essential ...

Back in 2018, my business partner Mike Yanda and I were getting ready for our first-ever product launch, and we needed a copywriter who could spin up a high-converting sales page and emails. Mike met ...

More than 4.5 billion people will be using email by 2025, Statista shows. Aside from being the prevalent work and business communication channel, email also offers lucrative marketing potential. So, ...

More emails are being sent today than ever before: The number sent and received is projected to reach 376.4 billion by 2025. For that reason, it's now more complicated for senders to reach their ...