Core values are the equivalent of the rules of a sport: It would not be a sport if there were no rules. Atlassian has had the same five core values since Scott Farquhar discovered them three years ...

When I started my company at age 24, I had a big idea for a beauty salon and decided to dive in headfirst without worrying about obstacles. The approach served me well because it got me moving, but I ...

Why Psychologists Haven’t Agreed on the Basic Human Values—Until Now Personality traits are stable patterns in the way we think, feel, and behave (Johnson, 1997, p. 74). In a previous PT post, I ...

Here’s how to create a concise explanation of your company’s objectives that helps develop a roadmap to achieve them. A mission statement serves as a clear and concise articulation of the company’s ...

Jim Collins’s revered method for establishing company core values might not suit all businesses, particularly when disconnected from customer value propositions. Here are my suggestions for crafting ...

We live with infrastructure beneath the service: the pipes in the ground, the electrical wiring behind the walls, or the vast digital architecture of modern life. But don’t forget another foundational ...