Confused.com is kicking off a multimillion pound rebrand campaign this weekend in an effort to reposition the brand as an insurance expertise service. Character: Brian the robot This weekend will see ...

Confused.com has appointed Geoff Bull as CMO to steer the brand through a “new era” and deliver “improved customer experiences”. Bull joins the comparison business after almost four years as CMO at ...

Confused.com has named elvis as its digital marketing creative agency after a competitive selection process. elvis will collaborate with Confused.com to craft a channel-first digital creative strategy ...

Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. Admiral, the insurance group, has ended discussions about the sale of a stake in Confused.com, its price ...

Confused.com has launched a new multi-channel campaign emphasising the joy of tackling insurance hassle-free. In its debut campaign with creative agency Leo Burnett UK, the 60-second spot highlighs ...

Brand characters, such as Homepride’s Fred (video above) and Confused.com’s Brian the robot, help to make brands easily identifiable Troy’s new role sits across brand and digital, overseeing the ...

Confused.com has hired Sam Day as its chief marketing officer, replacing Paul Troy who left earlier this year. Confused.com brings aboard Sam Day as CMO Day comes to the company after five-years as ...

Confused.com has revealed that 56% of UK drivers have, at some point, forgotten where they have parked their car, and 3% have picked up the phone to ask their breakdown service to help them find it.

Confused.com has announced it will unveil a new promotion with Nectar, the UK's largest loyalty programme. Customers will receive 1,000 Nectar points for every car insurance policy they buy through ...

The CEO of price comparison website Confused.com has said she 'loves' working with new mothers because they are 'organised' and 'don't take any nonsense'. Louise O'Shea, of Cardiff, is a mother to two ...

Confused.com, one of the UK’s leading brands for price comparison, is today announced as the new sponsor of ITV’s prime-time soap Emmerdale. The deal, starting from July 18th, will offer sponsor ...

Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. Admiral, the insurance group, on Friday confirmed it is in talks that could see it selling Confused.com, the ...