At the heart of strategy is competitive advantage. "Advantage" can be defined as a condition that puts one in a favorable or superior position. "Competitive" can be defined as having a strong desire ...

Forbes contributors publish independent expert analyses and insights. Andrea Hill is a multi-industry CEO covering business & technology. The focus is now shifting to AI and competitive advantage, as ...

Sean Ross is a strategic adviser at 1031x.com, Investopedia contributor, and the founder and manager of Free Lances Ltd. Charlene Rhinehart is a CPA , CFE, chair of an Illinois CPA Society committee, ...

It might be time to re-write the textbook–competitive advantage is on the way out. One of the biggest flaws in the traditional definition of competitive advantage is that it had to be compared to a ...

Porter, Michael E., and Mark R. Kramer. "Strategy and Society: The Link between Competitive Advantage and Corporate Social Responsibility." Harvard Business Review 84, no. 12 (December 2006): 78–92.

Firms with strong competitive edges excel in cost, differentiation, and customer service. Competitive advantage means producing goods or services more efficiently than rivals. Investors should look ...