We collaborate with the world's leading lawyers to deliver news tailored for you. Sign Up for any (or all) of our 25+ Newsletters. Some states have laws and ethical rules regarding solicitation and ...

A recent decision in a dispute between Aldi and Dunnes Stores suggests that, despite the pointers from the CJEU, comparative advertising is a dangerous game to play in Ireland. Alistair Payne explains ...

Comparative advertising is a useful tool for a company to stand out in an increasingly competitive market. Keshav S Dhakad and Vaishali Mittal of Anand & Anand examine the advantages and the pitfalls ...

HUL's Rin versus Tide TV commercial may be headed for the courts. If the case does wind up in litigation, it would be interesting to see how Indian courts react to comparative advertising, says trade ...

Any comparative advertisement, which is not factual, inaccurate and can’t substantiate the claims made by any company, would be treated as misleading advertisements. Similarly, all endorsers including ...

There are many obstacles to enforcement of the comparative advertisement regulations, but the government has made efforts to prevent consumers from being misled Register for free to receive our ...

boAt's comparative advertisement featuring Apple's AirPods has sparked controversy among Apple enthusiasts. Despite boAt's attempt to position its products as superior alternatives, the ad faced ...

In a major offensive, one that is reminiscent of the no-holds-barred marketing war which was fought between Pepsodent and Colgate about 15 years ago, Hindustan Unilever (HUL) has launched yet another ...

The Delhi High Court has dismissed an injunction petition filed by Colgate-Palmolive against Hindustan Unilever (HUL) in connection with an advertisement that was comparative and allegedly disparaging ...