More people are buying and selling online, and e-commerce revenue keeps increasing, so it’s no surprise that e-commerce is set to bring in $5.9 trillion at the end of 2023. But what exactly is ...

Dr. JeFreda R. Brown is a financial consultant, Certified Financial Education Instructor, and researcher who has assisted thousands of clients over a more than two-decade career. She is the CEO of ...

If there is one trend that I am very excited about over the coming 12 months it has to be commerce through Facebook. I’m not talking about sites building a following and pushing people off to their ...

We often think about the e-commerce shopping experience as a journey from the homepage to checkout. As an e-commerce professional, you want to optimize each page on your site to guide a shopper ...

Consumers are getting harder and harder to impress. The bar for what makes a standout customer experience (CX) is rising every year. The key is to never settle for the status quo. Shopper expectations ...

Social media's transformative impact on shopping habits has given rise to the flourishing realm of 'social commerce', says Diane Wang (founder, chairperson and CEO, DHgate Group). Here, she looks at ...

Are you helping to run an e-commerce business? Looking for ways to use email marketing to boost your conversion rates? You have a lot of options for marketing your e-commerce business online: social ...

So let’s just fast forward through all that “popups are so annoying and can’t actually work!” malarkey, can we? Aweber found in one case study that switching to a popup form compared to a sidebar form ...

Kelly is a former Editor, SMB at Forbes Advisor, specializing in starting and marketing new ventures. Before joining the team, she was a Content Producer at Fit Small Business where she served as an ...

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