If 2023 was the year sales teams adopted generative AI, then 2024 is the year of repercussions. It was only a few months ago that generative AI in the form of ChatGPT celebrated its first birthday, ...

I was recently asked whether cold email is dead, and I struggled to give a quick and clear answer. After considerable thought, I realized it's hard to answer because it's actually multiple questions ...

Forbes contributors publish independent expert analyses and insights. Providing tools and resources to start, grow and manage your business. Most businesses are in near-constant pursuit of more leads ...

“One of the best-kept secrets in the startup world is that you can access almost anyone you want to with a great cold email. Most CEOs and VCs personally read every well-formed email they get, even if ...

“I just want to make sure you’re not DEAD!” We’ve all been the recipient of cold-email follow-ups like these. But, if we’re honest (and I grew up in New Jersey, so I try), we’ve also been the sender ...

Cold email is much more than just a tool for salespeople.You can use it to meet people you admire, raise money for a charity, or even turn a message into a ticket for an exclusive party. You can also ...

TLDR: All the steps to creating and delivering effective email campaigns are assembled in The Complete Email Marketing Bootcamp. For all the techniques and analytics and advanced systems for driving ...

Cold emails work! Well, maybe not as effective as other techniques. But if you’ve already optimized your time and workflow in other areas, then cold emailing is another method to get even more leads.