Molson Coors brand Miller Lite is foregoing a Super Bowl commercial this year in favor of a “Running of the Beer Ads” program that tasks 1,000 football fans to serve as the brand’s official ...

But beer is not a simple alcoholic drink. Tastes and aromas can vary greatly, especially in the case of beers produced by craft breweries. It is fortuitous that Lincoln is home to seven such ...

WASHINGTON, Dec. 19, 2022 (GLOBE NEWSWIRE) -- Today, the Beer Institute, a national trade organization representing the beer industry, revised its Advertising and Marketing Code to address alcohol ...

Beer marketers are drawing criticism from all over these days. Critics are now claiming that the industry's self-imposed advertising code is really nothing more than a public relations ploy designed ...