Since 1988, Swiss luxury watchmaker Chopard has celebrated the classic Italian 1000 Miglia car race with timeless models that feature a sporty character and retro elements, mirroring the rally that ...

The 2022 Mille Miglia has begun and Chopard is once again the sponsor, official timekeeper and participant in this historic antique car rally in Italy. This year the four-day rally will run till June ...

The key to designing a great car-themed watch is to keep it car-adjacent without being too on the nose. The watchmaker should exploit some linkage between watches and automobiles but not create ...

Few auto racing records still stand from 1955, and only one has a watch commemorating it. In 1955, British driver Sir Stirling Moss finished the Mille Miglia with a record time that has remained ...

Chopard and Bamford Watch Department have teamed up once again for an exclusive collaboration. This time around, the two parties worked together to deliver the Mille Miglia GTS Power Control Bamford ...

Listening to Chopard copresident Karl-Friedrich Scheufele describe the company’s 30-year relationship with Italy’s beloved Mille Miglia race, it’s immediately apparent that this is no mere corporate ...

The first to be unveiled, just a few days ago, was the Chopard Grand Prix de Monaco Historique chronographs, celebrating the 11th edition of the race held on the Monte Carlo circuit. Featuring a ...

As the Mille Miglia, Italy’s famed vintage road rally, got underway in Brescia on Tuesday, longtime sponsor Chopard was front and center with two new Mille Miglia special-edition chronographs. As he ...

If you are in the market for a new timepiece you may be interested in the Chopard’s Mille Miglia Classic Chronograph watch now available to purchase priced at $7,970. Featuring a 42 millimetre case ...