Color science is the term we use to describe the ‘look’ of colors from particular cameras or brands. It sounds like it should have a definite technical basis, but it’s actually quite hard to pin down ...

Billions of Apple devices are used in the world daily, and it’s important for their quality to be consistent. Graduating color science master’s student Andrea Avendano Martinez will be helping do just ...

The Vivo X300 Ultra will debut Vivo’s new “BluePrint Natural Color” tech, aimed at delivering more natural, film-like photos with improved HDR and color accuracy. The Vivo X300 Ultra is shaping up to ...

Nikon has announced its first cinema camera, the Nikon ZR, marking the debut of the new Z Cinema series. The full-frame, ultra-lightweight camera is designed for both emerging cinematographers and ...

In its latest deep-dive video, Fujifilm explores how years of film-era experience have shaped the color science of its new GFX ETERNA 55 camera. Fujifilm has just released the latest episode in its ...

HONOR has announced a new technical partnership with ARRI, one of the most respected names in professional cinema cameras. The goal is simple: to bring true cinema image science into future HONOR ...

It comes in a minty fresh new green color and has two new teleconverters. The vivo X300 Ultra has just arrived officially! It ...